JMR/About
Joe & Maggie Roeder · Husband & wife · Est. Hendersonville TN

The agency
is two people.
That's the point.

Most insurance happens in call centers, scripts, and 800 numbers. JMR doesn't. You'll get one of two phone numbers, and we'll know your plan by heart.

/ Joe & Maggie Joe and Maggie Roeder, husband-and-wife independent health insurance brokers in Hendersonville, TN
Husband & wife Est. JMR

/ Hendersonville, Tennessee · Brokering since 2014

/ Meet the agency

"We're not selling you a policy. We're hiring on as your broker — for the life of the plan."

Joe and Maggie Roeder run JMR out of Hendersonville, TN. One spouse runs the math; the other runs the relationship. Together they've placed self-employed and small-business clients onto employer-grade PPO plans for over a decade — in 42 states, with all five major carriers, and a phone they answer themselves.

Husband & wife Independent 42 states PPO specialists
/01 Joe

Joe Roeder.
The math guy.

Joe spends his days running side-by-side carrier comparisons that look more like a spreadsheet from an actuary than a sales pitch. That's the job. After ten-plus years brokering in 42 states, he built a reputation for one specific thing: getting self-employed people the same coverage as a Fortune 500 employee.

If you've ever been told you need to "just go on the marketplace," Joe is the person who tells you there's a better door.

/02 Maggie

Maggie Roeder.
The human in the loop.

Maggie is the reason clients call back in year five. She runs renewals, claims troubleshooting, and the long tail of "wait, is this covered?" calls — and she does it like a friend who happens to know the contracts.

"JMR" is short for Joe Maggie Roeder, and the order matters less than the fact that the M is in the middle. The whole operation runs through her.

/03 How we operate

Three rules
we don't break.

If we ever do, you've got our cell numbers.

/ 01 — Independence

No captive contracts.

We sell what's best for you, not what carries the highest carrier bonus. If two plans are close on price, we pick the one with better claims service.

/ 02 — Math first

Spreadsheets, then story.

Every recommendation comes with a side-by-side estimated annual cost of care, including premium + deductible + your actual usage. You see the math.

/ 03 — Forever broker

Year-one service is the floor.

We re-shop your plan every renewal. If a different carrier wins the math, we tell you — even when staying put would pay us better.

/04 Reviews

In their words.

Verified reviews. Names abbreviated for privacy.

★★★★★

"After two years of garbage marketplace coverage, Joe got my family onto a real PPO with our pediatrician in-network. Premium went DOWN."

K. PatelFamily · 2 kids
★★★★★

"Maggie literally walked me through filing my first specialist claim on speakerphone while I sat in the waiting room. Who does that?"

D. Lin1099 designer
★★★★★

"We're a 22-person agency. JMR ran quotes against our incumbent and saved us $34k a year — with better mental health benefits."

T. RosenAgency owner
★★★★★

"I called five other brokers before JMR. Only Joe sent me an actual side-by-side instead of a brochure. That's why I signed."

L. BrennanFounder · SaaS
★★★★★

"My wife's pregnancy was complicated. Maggie made sure every appointment was pre-authorized. We didn't get a single surprise bill."

A. OkaforFamily
★★★★★

"I'm 64 and dreading Medicare. Joe walked me through Supplement vs. Advantage in 30 minutes flat. Like talking to a smart friend."

G. MendezTurning 65
OfficeHendersonville, TN
ReachLicensed in 42 states
CarriersAnthem · BCBS · Cigna · UHC · Aetna